Arbor Collective
- Branding
- Illustration
Client : Arbor Collective
Agency : Sauce Creative, Self
Role : Art Direction, Design, Photography
I've worked closely with Arbor for more than five years now. Initially, my relationship with them began as the AD for Sauce in Venice Beach, where we developed Arbor's signature graphics for their skate and apparel program. We handled all of their creative and marketing needs from stickers to trim, tech-packs, wheels, boards, look-books, print/online ads, signage, photography, environmental design, trade-shows, web... all the usual stuff. You name it, we did it.
Then one day, I moved to Colorado. About the same time, Arbor built their very own in-house creative department. Fortunately, they brought in one of my good friends to run the new factory. So, my relationship with them continues and every season I supply fresh material for the artist series hard and soft goods. I've also become their main guy for all things photography: lifestyle, action sport, and product.
Arbor is family. They have a good message, a good cause, and sweet products that will get you off the couch and out of the house where things are happening.